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报告称县域市场已成为中国零售增长的重要引擎,报告称县域市场已成为中国零售增长的重要引擎_我的网站

一 |     　　中新社北京8月24日电 (记者 刘文文)消费者研究与零售监测公司尼尔森IQ24日发布的一则报告指出，县域市场已成为中国零售增长的重要引擎。    On August 15, Ethiopian Airlines flight ET343 was en route from Sudan to Ethiopia when the aircraft’s two pilots fell asleep, according to the Daily Mail.,The Ethiopian Airlines Boeing 737-800 aircraft was cruising at 37,000ft, when alerts were raised on the ground as the plane had approached the airport but did not start to descend.,Air Traffic Control unsuccessfully tried to contact the plane’s crew.,Sometime later, the alarm of the disconnected autopilot awoke the two pilots and they managed to land the plane safely.,The data confirms the incident, which shows that the plane flew over the runway and managed to make another approach when the pilots woke up.,"Deeply concerning incident at Africa's largest airline — Ethiopian Airlines Boeing 737 #ET343 was still at cruising altitude of 37,000ft by the time it reached destination Addis Ababa. Why hadn't it started to descend for landing? Both pilots were asleep,” Aviation analyst Alex Macheras commented the incident on Twitter.,Two and a half hours later, the plane left the airport for its next flight.,A similar incident occurred in April, when, according to reports, two pilots flying from New York to Rome with 250 passengers failed to get in touch with Air Traffic Control for ten minutes and had presumably fallen asleep.。　　报告显示，当前县域快消品销售额占全国快消市场的43%，县域耐消品占全国耐消品市场的67%，县域市场是规模大、渗透深且极具增长机会的新阵地。

二 | 7月24日，黑龙江省伊春市汤旺县欢乐巷内游人如织。今年该县将欢乐巷街区进行新一轮升级，形成集夜购、夜食、夜游、夜娱、夜宿于一体的成熟夜间经济闭环，让市民、游客尽享县域烟火气。　中新社记者 赵宇航 摄　　报告指出，当前县域零售市场规模已近20万亿元人民币，且增速领跑全国，是扩大消费的重要潜力来源。县域市场正从刚需消费向精细化悦己消费过渡，护肤洗护等享受型快消品类占比为16%，全渠道销售额同比增速达12.5%。科技及耐用消费品在县域市场同样表现出稳健增长趋势。县域耐消品市场规模近三年复合增长率为2%，科技及耐用品在县域市场的平均售价已连续三年上涨。　　为进一步激发下沉市场活力、活跃县域消费，近日商务部等九部门围绕县域消费的渠道升级、商业业态创新等提出18条支持举措。

三 | 尼尔森IQ中国零售洞察与分析部门经理丁娜指出，在国家政策支持下，县域经济向着城乡融合及特色化方向高质量发展，县域消费市场迎来增长机遇。

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